“Prada and Me” A Rare Glimpse Into the Life of Prada CEO Patrizio Bertelli and Miuccia Prada
The word "Prada" evokes streamlined black leather, flawless lines, and perfect seams. What it doesn't evoke is a 6-foot-tall, white-haired, screaming-and-cursing Italian man. But WSJ Magazine reveals in "Miuccia and Me" the other half of Miuccia Prada's iconic label is the designer's husband, Patrizio Bertelli, CEO of Prada and judge, jury, and executor of all-things-business at the famous fashion line. But behind the "volcanic" exterior of Bertelli is a superbly savvy engine that runs Prada, playing brinksmanship with the chairman of department-store Neiman Marcus or smashing unflattering mirrors in Prada stores, as the WSJ Magazine piece details. "Miuccia and Me" provides a rare glimpse into the multi-billion-dollar success of the family-owned fashion company and its ambitious attempt (for the fourth time) to take their company public.